Citigroup (NYSE:C) Asks for Banking on Facebook (FB); Counting Users Likes on Post – C, JPM, SHG, BBD

The New York-based Citigroup Inc (NYSE:C) began asking Facebook Inc (NASDAQ:FB) users a challenging question more than the weekend. The third- biggest United States bank wants to know whether Web surfers would be willing to use the social-networking site to do banking.

Facebook, working to offers clients additional reasons to stay logged on, allows other corporations use its pages to offer such services as renting movies, playing games and tracking work out sessions.

ICICI Bank Ltd, an India-based financial institution, offers a “bank app” that allows clients check balances and gets account statements. Commonwealth Bank of Australia reported aims current month to release a Facebook application that allow users view balances and make payments.

Altimeter Group analyst in San Mateo, California Jeremiah Owyang stated that while Citigroup offer no sign whether it’s considering social banking, the corporation could use banking tools on Facebook to allow customers raise money for causes.

Shifting readers focus to broader market, let’s consider market performance of other stocks that significantly affect same sector. JPMorgan Chase & Co (NYSE:JPM) fell -0.28% to settle at $34.994, Shinhan Financial Group Co., Ltd. (ADR) (NYSE:SHG) moved up +2.63% to end at $66.29 while Banco Bradesco SA (ADR) (NYSE:BBD) jumped +0.48% to finish on Tuesday at $14.76.

Citigroup Inc (NYSE:C) last session volume of 39.25 million shares was lower than its average volume of 40.75 million shares. The stock after opening at $27.13 hit high price of $27.41 and then closed at $27.38 by scoring +2.13%.

CITIGROUP INC generated revenue of 72.06 billion in the following twelve months and earned $10.70 billion. The Company showed a positive 14.27% in the net profit margin and as well as in its operating margin which remained 18.55%. Company’s annual sales growth for the past five year was -4.94%.

The CITIGROUP INC past twelve months price to sales ratio was 1.141 and price to cash ratio remained 3.03. As far as the returns are concern, the CITIGROUP INC return on equity was recorded as -6.08% and increased 0.57% return on asset.

The stock showed weekly upbeat performance of +5.80% which was maintained for the month at -3.29%. Likewise the negative performance for the quarter was recorded as -21.93% and for the year was -27.35% while the YTD performance remained at +4.15%.

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