The Detroit-based General Motors Company (NYSE:GM), which reported it would discontinue advertising on Facebook Inc (NASDAQ:FB) on the eve of the social network’s IPO in May, is talking with the site regarding resuming the ads, according to the 2 persons familiar with the matter.
One people, who refused to be identified as the matter is secret, stated that those efforts have comprised Facebook COO Sheryl Sandberg talking with General Motors Chief Executive Officer Dan Akerson.
General Motors reported in May it approved to discontinue advertising on Facebook mid-year after a regular spending review. A person familiar with the matter stated that the automaker spent $10 million on paid ads on Facebook previous year.
Shifting readers focus to broader market, let’s consider market performance of other stocks that significantly affect same sector. Ford Motor Company (NYSE:F) increased +2.24% to settle at $9.60, Toyota Motor Corporation (ADR) (NYSE:TM) moved up +0.87% to end at $80.88 while Honda Motor Co Ltd (ADR) (NYSE:HMC) surged +1.02% to finish on Tuesday at $34.62.
General Motors Company (NYSE:GM) last session volume of 10.72 million shares was higher than its average volume of 8.36 million shares. The stock after opening at $19.80 hit high price of $21.12 and then closed at $20.67 by scoring +5.62%.
GM generated revenue of 151.84 billion in the following twelve months and earned $5.73 billion. The Company showed a positive 3.79% in the net profit margin and as well as in its operating margin which remained 3.76%.
The GM past twelve months price to sales ratio was 0.21 and price to cash ratio remained 1.01. As far as the returns are concern, the GM return on equity was recorded as 20.21% and increased 6.19% return on investment while its return on asset stayed at 3.89%.
The stock showed weekly upbeat performance of +4.13% which was maintained for the month at -2.08%. Likewise the negative performance for the quarter was recorded as -19.07% and for the year was -33.02% while the YTD performance remained at +1.97%.
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